When it comes to fashion that’s functional, flattering, and surprisingly stylish—Damart quietly keeps delivering. And by “delivering,” we mean everything from ingeniously engineered thermals to cool summer layers and confidence-boosting classics you’ll wear on repeat. This is the brand that redefined what it means to blend comfort with taste, and it hasn’t stopped innovating since.
Loved across generations and now totally embraced by the modern woman, Damart is proof that soft, cozy, easywear can still look sharply put together. Whether you’re layering up for chillier months or slipping into effortless spring knits, Damart has that thoughtful, wear-everywhere quality you just don’t find in trend-chasing brands. And with perks like 20% OFF & free delivery using code 93632, it’s the perfect reason to upgrade your everyday wardrobe.
Comfort that Doesn’t Compromise
At its core, Damart is comfort-first fashion—but don’t confuse comfort with “basic.” Every item is thoughtfully crafted for real-life moments. Their best-selling pull-on stretch jeans? They mold to your shape without pinching. Crinkle trousers? Summer-ready, suitcase-friendly, and need zero ironing. This is the kind of wardrobe you’ll build without even realizing you’re creating a capsule collection.
And it’s not just soft fabrics—it’s smart fits. Wide waistbands, easy-access front-fastening bras, gentle pointelle knits that breathe… everything’s made to move with you. Whether you’re powering through errands, on a casual weekend brunch run, or just lounging with a book, Damart pieces give you every reason to keep them in constant rotation.

The Legendary Thermals That Started It All
Let’s talk legend status for a second. Damart revolutionized wearable warmth with their Thermolactyltechnology—originally launched in the ‘50s and still unbeatable today. If you’ve ever worn a base layer that kept you frozen by noon or made you feel like you were wrapped in plastic, you’ll appreciate the genius behind this smart fabric.
Thermolactyl pieces come in warmth levels from 1 to 5, so you can choose just how cozy you want to feel. Think lightweight long-sleeves for layering under cardis, or full-on cold-defying thermal leggings. They’ve taken something practical and turned it into something people swear by—especially when winter hits or travel plans include alpine getaways or draughty destinations.
Pro tip: stash a Level 3 top in your travel bag, and thank us later when airport air con gets aggressive.
Collections That Actually Fit Your Life
One of the quiet powers of Damart is how naturally their seasonal collections mirror what modern women want—not OTT trends, but pieces that work across your calendar. The Holiday Shop is a masterclass in travel-ready wear: soft crops, wrinkle-proof dresses, and breezy tunics that feel wearable morning or evening. Looking for something equally chic and cozy for garden parties? The New In collection brings lighter knits, elegant wide-leg trousers, and fresh accessories in sunset hues.
Their Footwear Collection is another area where functionality meets real flair. Memory-foam insoles, lightweight soles, adjustable fastenings—and all in sharply styled designs. Think loafers, sandals, and rain-ready boots that are made for walking, not just for the ‘gram.
Even at a glance, Damart does more than just refresh its shop each season—it designs with your entire week in mind.
Essentials Turned Icons
There are a few Damart pieces that have become cult favorites—because they just work. The Pull-On Stretch Jeans have quietly been dubbed the ‘secret weapon of comfort lovers.’ With no zips or buttons and a flattering tapered silhouette, they fit like leggings but look like denim. It’s no wonder they’ve become a repeat purchase for customers across the UK.
Need a top that whispers elegance with zero fuss? Enter the Short Sleeved Pointelle Detail Top—crafted with delicate stitching that’s breathable and timeless. It goes with jeans, skirts, even under blazers. It’s those subtle details that make Damart pieces stay in wardrobes season after season.
And don’t even get us started on the Rain Bouncer Coat. Lightweight, quick-drying, and ready for unpredictable British weather, this coat combines smart tailoring with practicality. It’s the stuff of handbag heroics and dog-walking legend.

Inclusivity Without the Noise
Damart doesn’t just talk about inclusive sizing—they deliver. With options from size 8 to 32, and standard, petite, and plus fits available in many styles, they truly understand women’s bodies come in all shapes and stages.
And let’s not overlook the lingerie & nightwear section. Bra shopping? No longer a drawn-out task. From front-fastening post-surgical bras to smoothing shapewear to breathable nighties that actually flatter your figure—it’s thoughtful design, wrapped up in softness and support.
They also get that some people want to try before buying—which is why their Personal Account option is such a hit. Try your items stress-free at home, then decide what stays. Add in easy 2–5 day delivery and simple returns, and you’ve got a customer experience that rivals even the flashiest eCommerce brands.
More Than Clothing: A Whole Lifestyle
Damart isn’t content sticking to fashion—their extended range now includes Home & Garden, with cozy throws, memory foam pillows, antibacterial sandals, and even seat cushions for extra comfort wherever you sit. Their textiles often borrow from their Thermolactyl smart fabric know-how, so you get pieces that deliver warmth or cooling depending on your need.
Their email sign-up perks also mean inspired shopping moments land right in your inbox. Think early holiday drops, access to exclusive deals, and secret sales—plus an instant 20% off on your first full-price order with code 93632. And yes, free delivery. We love to see it.

Social Feeds and Community Buzz
Damart isn’t just adored in catalogues—it’s gaining love on social channels too. Under the hashtag #DressedInDamart, you’ll find customers uploading their favorite outfits, real reviews, and ways to style Damart beyond expected pairings. From Instagram users showcasing bright spring knits to team insiders spinning new colour stories, there’s a growing digital community that’s proud to share their outfit wins—no filters required.
Customers aren’t afraid to get excited, either. “Can’t wait for summer days,” says one caption beside strappy sandals and a lightweight tunic. Another reads, “Your dream denim wardrobe has arrived,” paired with a flat-lay of pull-on jeans and a fuss-free boucle cardigan.
The vibe? Warm, real, wearable—for women who want clothing that fits their lives, not the other way around.
Why Damart Keeps On Delivering
Damart doesn’t need to be edgy. It’s not about flash—it’s about feel. And in a world stuffed with fleeting trends and fabric that fails after three washes, there’s something quietly luxurious about clothing that just does its job beautifully. Their seasonal collections whisper rather than shout, their fabrics work with your skin, and their designs leave space for you to shine.
From thermals that changed the world to new collections that fit modern lives piece by piece, Damart isn’t just a comfort brand—it’s a lifestyle wink that tells you style doesn’t need noise to make an impact.