Introduction of More & More
More & More is a contemporary fashion brand offering stylish clothing and accessories for women. The brand was founded in 1982 in Munich, Germany and has since established itself in the fashion market for over 40 years.
With a vertical focus, More & More operates over 70 shops in various locations. In addition to the physical shops, they also have an online shop at www.more-and-more.com, which allows customers to shop conveniently from anywhere.
More & More makes it a point to always be up to date with market trends and customer preferences, and to ensure that their collections are in line with current fashion demographics. The design and development of their fashion pieces takes place at their headquarters in Starnberg, which is located south of Munich.
To serve the international market, More & More works closely with their parent company Cemsel Tekstil, which is located in Istanbul. This allows them to source and produce their collections efficiently, enabling fast turnaround and effective distribution.
More & More’s products are not limited to the German market; they are sold in a total of 16 countries, including Austria, Switzerland, Belgium, the Netherlands, Russia and Kuwait. This international presence demonstrates their commitment to reaching a broader customer base.
Overall, More & More is a renowned fashion brand, known for its stylish designs, quality clothing and accessible retail options, both in-store and online.
More & More Travel
More & More’s journey as a fashion brand has been one of continuous growth, innovation and success. Here is an overview of their journey:
- Foundation: More & More was founded in 1982 in Munich, Germany. The brand started with the aim of offering stylish and contemporary fashion options for women.
- Market positioning: Over the years, More & More strategically positioned itself in the fashion market and focused on offering high quality clothing and accessories. Their commitment to meeting customer needs and keeping up with fashion trends helped them to firmly establish themselves in the industry.
- Expansion: More & More expanded its presence by opening over 70 shops in various locations. This allowed them to offer their products directly to customers in different regions.
- Online presence: With the growing importance of e-commerce, More & More launched their own online shop at www.more-and-more.com. This enabled them to reach a wider customer base and offer convenient shopping options.
- Design and development: More & More has set up its headquarters in Starnberg, south of Munich. Here, their design and development team works on creating new fashion collections that are in line with market trends and customer preferences.
- International reach: In addition to serving customers in Germany, More & More has expanded its market internationally. Their products are now available in 16 countries, including Austria, Switzerland, Belgium, the Netherlands, Russia and Kuwait. This global expansion demonstrates their ability to address diverse markets and meet the fashion needs of customers worldwide.
- Collaboration and production: More & More works closely with its parent company, Cemsel Tekstil, based in Istanbul. This collaboration ensures efficient sourcing and production processes so that they can deliver their collections on time and maintain product quality.
Throughout their journey, More & More has focused on delivering fashionable and quality clothing, adapting to market demand and providing a satisfying shopping experience for their customers. Their commitment to innovation and expansion has enabled them to firmly establish themselves both locally and internationally.
Product and Service Portfolio
More & More offers a wide range of products and services in the fashion industry. Here are the most important aspects of their product offering:
- Clothing: More & More specialises in women’s clothing and offers a diverse range of clothing. Their clothing line includes dresses, tops, shirts, blouses, jumpers, cardigans, jackets, blazers, trousers, jeans, skirts and shorts. These garments are designed to suit different styles, occasions and preferences.
- Accessories: In addition to clothing, More & More offers a selection of fashion accessories to complement the outfit. These include scarves, belts, hats, bags, purses, jewellery and other fashion accessories that add the finishing touch to the overall look.
- Collections: More & More releases seasonal collections throughout the year that reflect the latest fashion trends and integrate customer feedback. These collections usually include a carefully selected range of garments and accessories that offer a coherent and fashionable wardrobe.
- Retail shops: More & More operates over 70 retail shops in various locations. These physical shops offer customers the opportunity to view and try on the clothes and accessories in person. Experienced staff are often on hand to assist customers with their selection and provide personal styling advice.
- Online shop: More & More has an online shop accessible through their website at www.more-and-more.com. This platform allows customers to browse the range and purchase their products from the comfort of their own home. The online shop often offers features such as size guides, detailed product descriptions and customer reviews to help customers make informed decisions.
- Customer service: More & More places great emphasis on excellent customer service. They may offer services such as easy returns and exchanges, responsive customer support and loyalty programmes to enhance the overall shopping experience for their customers.
It is important to note that More & More’s specific product range and services offered may evolve over time as they adapt to market trends and customer preferences.
